Its the start of a new year. A great time to reassess your corporate or orgainizational identity.
One site: http://www.marketingmo.com/2-create-tools-and-processes/how-to-develop-your-corporate-identity/ helps companies solidify their corporate identity, taking it beyond just having a log.
They say, “Corporate identity is an extension of your brand and includes everything with your logo or contact information.”
Think about it. This includes your name badges and your lanyards. Check the website to see what else it includes.
